LUXURY
| When asked to look at a luxury brand as an investment opportunity, Pi Global carried out an exercise to determine key areas in which the brand could be evolved. Taking note of feedback on this industry’s buoyancy regardless of the economic conditions, management spotted a definite avenue to move the luxury world forward. | This led to the formation of the luxury lifestyle management clubs GC Club and GC Luxure. GC Club aims to cultivate a luxurious environment for the modern top executive whereas GC Luxure aims to cultivate the culture of luxury amidst an influential audience whilst providing lifestyle management services for those too busy to curate and keep up to date with the fast moving luxury world. |
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The magazine provides a window for those wanting to investigate and participate in the luxury culture and backdrop for the exchange of ideas & the evolution of craftsmanship whilst encouraging our readers to “read the dream, live the reality”. |
The physical extension and experiential direction that this takes manifests in the form of GC Luxure, with readers now being able to actively participate in the activities shown in the magazine, due to our exclusive network of luxury brand contacts. |